An interim CMO when you need it
Often a generic go-to-market plan and outsourcing activities will not suffice. Cologix marketing leadership adjust to address specific and changing needs often required by start-ups, high-growth companies, and pivots.
Cologix marketing leadership brings the skills that high-tech companies need:
- Technology background – gets up to speed on products quickly
- Business sense – creates plans that address company objectives
- Player/coach approach – a willingness to roll up the sleeves
Cologix marketing leadership includes
- Metrics – specific to the business and not defined by agencies
- Prospect Maturity Model – to keep programs focused on gaining qualified prospects
- Evangelizing – activity consistently reflects differentiation and value prop
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Cologix Marketing Consulting 